Apple is well-known for creating among the most compelling advertisements whether or not that’s for a brand new product or social missions like accessibility. Now a latest world promoting awards program reiterates how sturdy Apple’s advertising and marketing is. The corporate was very nicely embellished on the occasion successful Better of Present, 4 Better of Self-discipline awards, and over 50 accolades in whole.

The One Club for Creativity, “one of many world’s largest and most prestigious world promoting awards applications,” held its annual occasion final week.

Apple gained Finest in Present and Finest in Self-discipline for Model-Aspect/In-Home with its accessibility quick movie “The Biggest.” Right here’s how Apple described it in its submission:

The movie aimed to lift consciousness of accessibility improvements created to assist folks residing with disabilities, and was crafted to evoke a brand new perspective within the illustration of incapacity — a celebration of skill in on a regular basis moments, usually enabled by Apple expertise.

Extra award-winning advertisements/content material have been:

  • “Share the Pleasure” AirPods advert
  • Rihanna’s “Keep – Carried out by NFL followers”
  • Ted Lasso/Jason Sudeikis in “Public Shows of Encouragement”
  • “Name Me with Timothée Chalet”
  • “Escape From The Workplace”
  • “R.I.P Leon”

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