March 18, 2024
PRESS RELEASE
Apple Jing’an to welcome its first clients this Thursday, March 21, in Shanghai
The brand new Apple Retailer in Shanghai options Apple’s finest lineup of merchandise ever, particular As we speak at Apple periods that remember native tradition, and a staff of greater than 150 prepared to supply glorious service to clients
SHANGHAI Apple in the present day previewed Apple Jing’an, situated close to Jing’an Temple and Jing’an Park in Shanghai. The shop is encircled by an exterior plaza that offers the neighborhood a gathering place for particular occasions, in addition to offering a one-of-a-kind procuring vacation spot the place clients can uncover and purchase Apple’s unparalleled lineup of services.
“We’re thrilled to open Apple Jing’an — a retailer that seamlessly blends the normal with the trendy and completely enhances this historic neighborhood in Shanghai,” stated Deirdre O’Brien, Apple’s senior vp of Retail. “From our phenomenal iPhone lineup to the brand new 13- and 15- inch MacBook Air, Apple Jing’an brings all of our services along with a tremendous staff to create a really magical procuring expertise for our clients.”
The Retailer and Crew
Situated subsequent to the landmark Jing’an Temple, Apple Jing’an is a must-see vacation spot in Shanghai. Approaching the shop by a grove of maple bushes that line the higher plaza, guests are handled to a shocking view of the temple. As clients descend down the steps, they go by terracing, double-curved partitions that reach ahead in a circle to kind amphitheater seating that can host As we speak at Apple periods specifically created for Apple Jing’an to have fun the neighborhood and its creators. Upon coming into the expansive retailer from the decrease stage, clients are invited to discover the encircling avenues and show tables with the newest iPhone 15 lineup, the brand new 13- and 15- inch MacBook Air with the highly effective M3 chip, and Apple’s first-ever carbon impartial merchandise in its newest Apple Watch lineup.
As soon as inside the shop, guests can journey between flooring utilizing the central function staircase or by the chrome steel elevator. The Discussion board, that includes a big video wall within the heart, serves as an area for studying and inspiration by free As we speak at Apple periods. In the meantime, the Boardroom presents a personal setting the place the shop’s Enterprise Crew can supply recommendation and coaching to entrepreneurs, builders, and clients of companies giant and small.
From the design of the shop to the supplies used to carry it to life, each component of Apple Jing’an is constructed with objective. Reflecting Apple’s long-standing dedication to the setting, the brand new retailer incorporates a Padang Mild stone wall that’s sustainably and domestically sourced inside China, giving the shop a seamless visible and materials concord.
The 150-person-strong staff is able to assist clients store for a brand new machine, present customized setup and assist, find out about switching to iOS, or discover out about retail providers like Apple Commerce In or financing packages.
Ideally located simply steps away from public transport, the brand new retailer presents a devoted Apple Pickup station to make it simpler than ever for purchasers in Shanghai to order on-line and accumulate their units in-store at a time that’s handy for them.
Particular Periods
Opening festivities embody a particular efficiency by the youngest members of the Shanghai Symphony Orchestra to share the way forward for classical music in-store for purchasers. Apple Jing’an may even supply a particular six-week As we speak at Apple program that pays homage to the local people and its creatives with the sequence Let Various Creativity Bloom in Jing’an, showcasing Shanghai’s subsequent technology of creators and their multifaceted expertise by the groundbreaking capabilities of iPhone.
Following opening weekend, the shop will host its free, ongoing As we speak at Apple periods that assist customers get arrange, linked, and take advantage of out of their units. The free Apple-led programming consists of:
- Photograph Tour: Framing Structure
- Get Began: Mac
- Workshop: Images on iPhone
- Video Tour: Capturing Cinematic Photographs
Apple in China
For greater than 30 years, Apple has been innovating and delivering the most effective services for purchasers in China, and helps greater than 5 million jobs by direct employment, its provide chain, and the iOS app financial system. For the reason that first Apple Retailer opened in China in 2008 with Apple Sanlitun, Apple Retail has consistently innovated to fulfill clients the place they’re, present the most effective procuring expertise each in shops and on-line, and deepen connections with native communities.
As we speak, Apple has 57 shops in Higher China, with 1000’s of staff members delivering distinctive service and creating magical experiences for purchasers. Final yr, Apple opened Apple MixC Shenzhen, the second retailer within the vibrant metropolis, in addition to Apple MixC Wenzhou, the primary retailer within the coastal metropolis. Apple Jing’an marks Apple’s eighth retailer in Shanghai. Along with procuring instantly with Apple Retail, clients in China have much more locations to find and purchase Apple merchandise, get professional assist, and extra on the Apple Retailer on-line.
The staff at Apple Jing’an will welcome its first clients on Thursday, March 21, at 7 p.m.
About Apple
Apple revolutionized private expertise with the introduction of the Macintosh in 1984. As we speak, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s 5 software program platforms — iOS, iPadOS, macOS, watchOS, and tvOS — present seamless experiences throughout all Apple units and empower individuals with breakthrough providers together with the App Retailer, Apple Music, Apple Pay, and iCloud. Apple’s greater than 100,000 workers are devoted to creating the most effective merchandise on earth, and to leaving the world higher than we discovered it.
Press Contacts
Brian Bumbery
Apple
Pia Fontes
Apple
Apple Media Helpline