Launching new fintech merchandise has traditionally been a time consuming and costly course of. Banks and different monetary companies firms need to spend money on extremely expert engineering groups and navigate what will be cumbersome regulatory compliance necessities.
However now, as a substitute of re-inventing the wheel, firms can use Lynk’s branded funds platform in an effort to rapidly roll-out new services and products. The progressive new answer solves most of the capital and compliance hurdles for small- and medium-size companies. Specifically, Lynk’s platform helps firms cut back processing charges by as much as 90%, and enhance advantages from buyer loyalty playing cards.
We invested in Lynk as a result of its answer allows firms to focus extra on creating progressive services and products, and fewer on overcoming monetary and regulatory obstacles. Samsung Subsequent joined in a $3 million Seed spherical. Different traders embody Tribe Capital, Plug and Play, and Simplex Buying and selling.
The Lynk group is led by CEO Nabi Awana, whose expertise contains product administration for PayPal, Honeywell, IBM, SAP, and Digital Arts. Previous to launching Lynk, Nabi was chief product officer at Rappi, the place he helped to boost practically $3.4 billion to launch new banks and credit score applications all through Latin America. Ali Sedighi, co-founder and Vice President of Operations, has greater than 15 years of know-how, SaaS, and fintech expertise. He beforehand labored at firms akin to Paypal, VMWare, IT Glue, Perform Level, and SolidWorks.
The Lynk platform gives monetary again workplace help, and facilitates net and cellular entry with easy-to-use APIs and SDKs. The platform additionally streamlines app growth for the Apple and Android cellular working techniques. A partnership with Mastercard allows Lynk to supply bank card processing and different banking companies.
Lynk’s enterprise mannequin contains income from interchange and subscription charges. It additionally generates earnings from API and SDK charges. The corporate’s economical platform makes it a beautiful possibility for firms and marketplaces providing monetary services and products.
Lynk’s branded cost answer guarantees to remodel monetary service supply with higher information sharing, optimized course of administration techniques, and customizable net interfaces. We predict Lynk’s end-to-end platform is in a very good place to develop by serving to firms begin and handle their companies with out excessive prices and time-consuming operational challenges.
Lizzy Goldman is an Investor at Samsung Subsequent. Samsung Subsequent’s funding technique is restricted to its personal views and doesn’t mirror the imaginative and prescient or technique of some other Samsung enterprise unit, together with, however not restricted to, Samsung Electronics.