Unique hands-on expertise and in-depth briefings present media early entry to Samsung’s 2024 lineup earlier than official product launches

Samsung Electronics, the world’s leading TV manufacturer for 18 consecutive years, has commenced its annual sequence of Tech Seminars in Frankfurt, Germany. From February 20 to 22, Samsung will showcase its latest show lineup for 2024 that options new, modern AI know-how and good options on the Neo QLED, OLED and Way of life merchandise to professionals in Europe.

 

Tech Seminar classes are a longstanding program, having delivered detailed info and unique hands-on experiences with new merchandise for the previous 13 years. As a part of Samsung’s Visible Show imaginative and prescient — “We glance out of the field to encourage new methods of life” — this 12 months the corporate is displaying choose, cutting-edge applied sciences from its 2024 lineup that supply new life and new methods of consuming content material.

 

The 2024 European Tech Seminar in Frankfurt units the stage for related classes in main areas worldwide later this 12 months, together with Southeast Asia and Latin America. At these occasions, Samsung will characteristic new applied sciences that span throughout the most recent TVs and life-style product lineup:

 

  • Samsung’s 75-inch Neo QLED 8K QN900D incorporates the brand new and highly effective NQ8 AI Gen3 Processor, which helps options like 8K AI Upscaling Professional and AI Movement Enhancer Professional for one of the best Neo QLED 8K visuals to this point.
  • The 2024 Tizen OS brings content material entrance and middle, providing a personalised expertise primarily based on totally different accounts arrange on good TVs. Tizen options companies reminiscent of Samsung Gaming Hub, an all-in-one sport streaming discovery platform, with content material suggestions for a handy and tailor-made cloud gaming expertise.
  • Music Body is a customizable wi-fi speaker designed to seamlessly mix into its environment. It may function as a standalone speaker, or it might pair with a Samsung TV and soundbar by way of Q-Symphony to ship a extra immersive viewing expertise with encompass sound.
  • New OLED Glare Free know-how was particularly designed for Samsung’s 2024 OLED screens and preserves coloration accuracy and picture sharpness whereas lowering reflections from close by lighting. The brand new, specialised hard-coating layer and floor coating sample overcomes the trade-off between gloss and reflection.

 

▲ Martin Kim, Image High quality Answer Lab at Samsung Electronics, explains that the 2024 Neo QLED 8K incorporates the brand new and highly effective NQ8 AI Gen3 Processor, supporting AI-backed options reminiscent of 8K AI Upscaling Professional and AI Movement Enhancer Professional.

 

▲ Andrew Sohn, Image High quality Answer Lab at Samsung Electronics, exhibits off Samsung’s AI engine that may immediately optimize image and sound high quality primarily based on the sport or style being performed.

 

▲ Haylie Jung, Image High quality Answer Lab at Samsung Electronics, demonstrates how customers can arrange their very own profiles on the 2024 Tizen OS for Samsung Good TVs to get pleasure from a personalized expertise together with private suggestions.

 

▲ Music Body is a customizable wi-fi speaker designed to seamlessly mix into its environment.

 

“Kicking off our Tech Seminar sequence is at all times one thing we stay up for,” stated Yongjae Kim, Govt Vice President of Visible Show Enterprise at Samsung Electronics. “Annually we’ve got the chance to satisfy with native media and professionals, not simply to supply in-depth demonstrations and explanations on new know-how, but in addition to debate the merchandise we’re most enthusiastic about and listen to their suggestions.”

 

For extra info on Samsung’s 2024 TV and life-style product lineup, go to samsung.com.