I exploit plenty of Google companies, out of which 4 are paid: Google One, YouTube Premium, Play Pass, and Nest Aware. As a primarily software-driven model, you’d assume that Google would know the best way to bundle its numerous companies, but it surely would not do something near that. If something, Apple, a {hardware} firm, does a significantly better job on this space with Apple One, the place it bundles iCloud storage, Apple TV+, Apple Arcade, and Apple Music in a single handy subscription.

I do not perceive why Google can not do the identical. Heck, it even has a service with Google One branding, and all it really has to do is membership all of its disparate choices below one plan. However that appears like an excessive amount of to ask of Google, so as an alternative Google One solely provides cloud storage, YouTube Premium is just good for ad-free YouTube (and largely forgettable originals), Nest Conscious is for accessing the footage of safety cameras you already paid for, and I am nonetheless attempting to grasp why I pay for Play Go.

Close-up of phone showing Google Play Pass games, surrounded by Admit One tickets

(Picture credit score: Android Central)

Anyway, the purpose is that Google ought to have found out a option to membership its software program choices right into a single subscription years in the past, and the truth that it nonetheless would not do that’s annoying to say the least. If something, it advantages the search big to introduce an all-in-one subscription bundle that covers YouTube, Drive storage, Play Go, and Nest Conscious.